Job Overview
As International Shopper Insights Specialist you’ll generate impactful shopper insights for Red Bull as well as the Energy Drinks category and lead the effective delivery and communication of the gained knowledge with key partners.
You’ll manage and lead the analysis and usage of customer loyalty card purchased by Red Bull globally.
RESPONSIBILITIES
Areas that play to your
strengths
All the responsibilities we’ll trust you with:
Shopper Data Management & Exploitation
In this role you’ll develop an international strategy and roadmap on how to use and capitalize on the power of customer loyalty card data in the best way possible. Additionally, you’ll drive mining of the data locally and with retailers to find credible, pragmatic, and impactful ways of working. At the same time you’ll lead the insights generation and exploitation to inluence international strategies and decision making.
Cross-Market Insights Generation
You’ll structure and analyse multiple data sets and extract key findings as well as recommendations to support the business. Moreover, you’ll share expert knowledge and create an environment to share best practices and market examples.
Storytelling & “So what?”
As International Shopper Insights Specialist you’ll focus on transforming raw data into selling stories that address specific business needs and communicate findings of analysis on key platforms. You’ll understand the needs, expectations, and ways of working of your stakeholders to deliver impactful selling materials based on shopper data.
Cross-functional Collaboration & Upskilling
You’ll express insights, prepare presentations, and provide trainings to various levels in the organization as well as external stakeholders such as retailers.
Experience
Your areas of knowledge and expertise
That matter most for this role:
- 2+ years of work experience with customer loyalty card or CRM systems
- Proven data provider, retailer, or client insight experience
- Strong ability to turn data into insight and drive insight into action
- Excellent project management skills
- Proven experience working with multiple sources of continuous and ad hoc research
- Excellent communication & presentation skills
- Attention to detail, process driven and structured
- Inquisitive, passionate, self-motivated, and results-driven
- Excellent excel & design skills
- University degree in Business Administration or similar
- Excellent English skills
- Travel up to 10%
JOIN THE TEAM
Got what it takes?
In your application we want to see your personal style – what makes you tick and why you think your next opportunity is here with us.
As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. The job advertisement is aimed at all people equally, regardless of age, skin colour, religion, gender, sexual orientation or origin. Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is € 1.985,00 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.
