Digital Content Strategy Manager

Red Bull

Job Overview


Digital Content Strategy Manager

Elsbethen, Austria

Storytelling is right in your wheelhouse?

Then join our Global Consumer Products division and take on our digital channels around AlphaTauri.


Areas that play to your

All the responsibilities we’ll trust you with:


Our digital channels will be your focus. You’ll set new ones up, grow them, run analytics and develop and execute a digital media strategy (social, e-commerce & advertising).

As our Digital Content Strategy Manager, you’ll also advise the business on where to target for future and better engagement and manage social advertising agencies.


In this role, you’ll create tools for optimal content storage and distribution, guide the business on the correct content by channel, make sure the correct content is supplied and organize the content in an efficient way by owning the content calendar.

Implementing the content on our owned channels, all while creating & commissioning the written content to support it’s visual, will be part of your role as well.


Your areas of knowledge and expertise

That matter most for this role:

  • 5+ years’ experience in Social Media Management/Content Management
  • Proven record of written content creation (e.g. blogs, articles)
  • Ability to adapt to the world of Fashion
  • Independent, organized worker looking to take over strategic ownership
  • Self-motivated person that is comfortable challenging the current business practise
  • English


Got what it takes?

In your application we want to see your personal style – what makes you tick and why you think your next opportunity is here with us.

As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. The job advertisement is aimed at all people equally, regardless of age, skin colour, religion, gender, sexual orientation or origin. Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is EUR 2159 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.
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